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, there is no denying it has changed online dating forever.As a result there is now no end of apps with the same aim of helping you fall in love and live happily ever after, or at the least find someone to hang out with next weekend.Perhaps most importantly, the group seems to be willing to play the long game.It has been in Japan for nearly a decade, Ginsberg said, and only now are they starting to see “a massive cultural shift around dating” with an “erosion in the stigma” and uptake in Match’s services.Pros: It's a non-swiping app and allows you a smaller pool of potential dates tailored to your taste.Cons: Just because someone looks like Tom Hardy or Jessica Alba doesn't mean they will behave like them!
Still, its shares have been flirting with all-time highs; Nomura estimates the online dating market will be worth billion in 2020, and Match’s moves to capture as much of that as possible are paying off—for now.Whether it's matching you on your favourite interests or finding someone who you share mutual friends with. If you actively pursue a date on Hinge, discretion mustn't be an issue – your friends are bound to find out.Here, we take the biggest alternatives to Tinder and give them a spin to find out what (if anything) they do differently and what sets them apart. This means having a handy mutual connection to discuss / slag off when you meet up for drinks.An internal survey the company conducted suggests that singles use an average of four dating apps simultaneously; Match wants to own all of them.There are, of course, plenty of other brands to choose from, but betting against Match looks dangerous.
Investors in Match Group, the owner of Tinder, Ok Cupid, and many other dating sites, are in love.